Archive for February, 2010
Fashion Facts
One poll said that about 40% of women have thrown their shoes at a man. Please ladies not the shoes!
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Sojourn product line from Elan Sassoon
Hi everyone,
Just got back from a class on the new hair line Sojourn from from Elan Sassoon (son of Vidal Sassoon) This line is simply amazing and its something this industry has needed for a long time!
The Sojourn philosophy is centered around maintaining your hair’s natural PH level of 4.5 – 5.5. The Sojourn line is a collaboration of Elan Sassoon, Bumble&Bumble founder Michael Gordon, hairstylist Milissa Stone and chemist Rob Guimond.
It was an eye opening and humbling class. The chemist Rob Guimond went into great detail about many of the lies we, as stylists, have been told from the large manufactures, about the products we use and what they do to the hair. Lies about sulfate free, keratin, alcohol in products and many more.
From what I see Sojourn has the knowledge, influence and money behind them to expose large manufacturers and to educate salons and stylists in order to get back to the way this industry was meant to be and that’s giving our clients what they really need and not just selling them products they don’t!
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